Brand Introduction
Ensure that you always know that you can rely on us
In 2023, Nanxiang changed its logo to build its brand awareness and better convey its commitment to the company core values. The new logo is a visual representation of company’s commitment to providing excellent service, upholding the highest ethical standards, and constantly striving to find new and better ways to serve customers.


Company Core Values
Integrity:
We build trust through responsible actions and honest relationships.
Agility:
We challenge the status quo with open minds, focus, and speed.
Innovation:
We encourage thoughtful,creative and inspirational ideas.
Long-Term View:
We look beyond the present to deliver future.
Elements in the Logo
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"NX" Element​
N——Nova Quality
X—— Excellent Service
Nanxiang (NX) will continuously realize quality innovation, provide users with better service, and become an excellent energy-saving compressor brand in the world.
Gear Element
Showing Nanxiang air compressor’s professional spirit and ingenuity. Nanxiang will continue to focus on energy-saving air compressor field, adhere to independent research and development, and lead the industry development with professional.
Triangle Element
Symbolizing the sustainable operation structure surrounding employees, customers and society. Nanxiang insists on creating more opportunities for employees, more wealth for customers, and more value for society.
Color Matching
Purple symbolizes trust, calmness and high-end, representing the ingenuity of Nanxiang air compressor. The collision of yellow and purple brings a strong visual impact, showing Nanxiang air compressor’s new life in the changing times.